If any fighter could produce upwards of 3 million buys for a UFC fight, it's certainly McGregor, who joined Floyd Mayweather in producing an absurd 4.4 million buys for their boxing match last August.
"Honestly for me, this is more than defending my title".
"If you're going to be late, like always he is, no respect, I'm going to say hello everybody and then go".
McGregor left his Russian opponent waiting on stage after turning up late to his media duties, later citing heavy traffic due to his presence in Las Vegas as the reason for his poor timekeeping.
Not having McGregor and Nurmagomedov on the same stage at the same time, answering questions and facing off two days before arguably the biggest fight in UFC history, would seemingly be a problem for the UFC.
Conor McGregor has been part of the UFC for five years, and its biggest star for at least three. "I'm going to take his head off", he said to the crowd, throwing in a few more choice words for the record. I'm not going to wait.
"I don't worry about him".
"To be honest, I don't want [McGregor] to go to jail".
While Nurmagomedov and McGregor did not see each other on the stage Thursday, their mutual dislike was evident when they spoke about their fight on Saturday.
Nurmagomedov, though, referenced McGregor's grandfather's time with the British Merchant Navy.
"I have to be careful with him", Nurmagomedov said.
"I don't care, he can call me anything - I don't give a [expletive]", replied Abdelaziz, who also has several other MMA fighters, including Frankie Edgar, Cody Garbrandt and Fabricio Werdum, in the stable at his management company, Dominance. Iaquinta did little but survive, and Nurmagomedov was even able to handily beat him on the feet.
The brash Irish superstar will be returning for arguably his greatest challenge to date in the form of undefeated current UFC lightweight champion Khabib Nurmagomedov. "He has to kill me to stop me".
Khabib has been saying in various interviews that he plans on making McGregor exhausted and humble, and that is what I expect.
Asked whether he would look to make peace with Nurmagomedov and bury their grudge after the might, McGregor drew the biggest response of the day.
Although Nurmagomedov enters the event as champion, McGregor had the belt prior to him and never was dethroned inside the octagon. I'm going to aim between that man's eyes and this is never over.
The man tasked with the job of welcoming "The Notorious" back to the mixed martial arts world will be his successor at the summit of the lightweight division, Khabib Nurmagomedov.